The study on India’s blue collar jobs industry takes a closer look at the job situation in the blue collar sector in India and how it is going to shape up in 2020. With over 1.3 million monthly active users and over 426 active clients present across 200+ cities, the conversion ratio of selections made-to-jobs posted was 33.85% in 2018, which rose to a whopping 70% in 2019
Logistics, sales, and customer service were the top three job functions that saw maximum demand for jobs this year, according to the ‘Blue Collar Jobs Digest 2020’ study by OLX People, a tech-powered HR platform.
The study on India’s blue collar jobs industry takes a closer look at the job situation in the blue collar sector in India and how it is going to shape up in 2020. With over 1.3 million monthly active users and over 426 active clients present across 200+ cities, the conversions ratio of selections made-to-jobs posted was 33.85% in 2018, which rose to a whopping 70% in 2019.
This has led to employers witnessing a 2X increase in conversion rate on the platform owing to the use of artificial intelligence and other emerging technology tools, making it easier for HR recruiters to find the right candidates.
While there was a 60% growth in the number of candidate profiles registered on the platform, there has been a significant increase in women candidates, who comprise nearly a quarter of all candidates registered. The platform also provided a healthy choice of candidate profiles - on average, there were 30 applications per job posted on the platform, over 2018 and 2019.
Women candidates over the past two years have shown an upward trend in taking up jobs in logistics, and are listing their profiles along with required skills to get shortlisted by corporates and startups. There was an overall increase of 18% among job posts for women in 2019 as compared to 2018.
“Jobs in the logistics vertical have seen the maximum growth on our platform, driven by the logistics outsourcing need of ecommerce companies, infrastructure development, boost in government policies, and advancement of technologies. This has also been a result of better payouts and facilitation of flexible hours for gig workers, ” said Nilabh Kapoor, business head - India, OLX People.
“Industry estimates suggest that the logistics sector will create employment for at least three million people by 2022. We envision logistics to be the biggest job creator in 2020 on our platform, mirroring this trend,” he said.
About OLX People
OLX People, a Naspers group entity, was founded in 2014 and seeks to leverage India’s rich human resource pool by making recruitment easy for employers and job seekers across industries, hierarchies, cities in India. Currently, it manages payroll and hiring for over 350 clients spread over 200+ locations. OLX People is a part of OLX Group , a marketplace for jobs, pre-owned cars and motorbikes, mobile phones, household items and real estate.
For any hiring requirements, do visit the OLX People website.